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Certified Retail Banker Programme II

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24

RB201 Direct Marketing

$150.00
12 Hours Post Graduate

This course considers the central issues of direct marketing and direct response marketing in retail banking. The course  teaches an integrated communications strategy that covers internet marketing, the role of emil direct marketing, the 7Cs model of website design and the role of mobile marketing and social networks.

24

RB202 Product Portfolio Management

$150.00
12 Hours Post Graduate

This course considers fundamental issues in effective product portfolio management by analyzing processes involved in product development and the criteria to evaluate the product portfolio.

24

RB203 SME Lending

$150.00
12 Hours Post Graduate

This course  utilises the 5Cs model as the basis for establishing the creditworthiness of SME borrowers.We present an SME lending risk scorecard, examine the mechanics of loan pricing, consider the credit risk evaluation procedure for unsecured loans, caculate expected looses and consider risk implications in the bank’s loan portfolio.

24

RB204 People Management

$150.00
12 Hours Post Graduate

This course  emphasises that People Management is based on the Resource-Based View of the organisation. We show that effective people management and employee engagement increases employee productivity, which in turn increases economic profit and shareholder value creation.

24

RB205 Customer Care

$150.00
12 Hours Post Graduate

This course  emphasizes that customer care is an organisational commitment and a strategic objective. We consider actions that create a culture of customer care and provide methods for practical implementation.

24

RB206 Peformance Management

$150.00
12 Hours Post Graduate

This course  considers performance management and measurement in retail banks with emphasis on managing for value, KPIs for people performancee measurement, transfer pricing and divisional perfomance and bank branch management metrics to monitor performance.

24

RB207 Operation II

$150.00
12 Hours Post Graduate

This course  deals with the operational issues and business implications of IT project management in retail banking.We examine behavioural issues and resource planning in bank branches and call centers, highlighting key considerations based on practical scenarios.

24

RB208 Balance Sheet Management

$150.00
12 Hours Post Graduate

The course  deals with moral hazards that arise from the financial intermediation process. We discuss the capital allocation process required credit,operational and market risk and introduce fundamental properties of interest rate risk through a duration gap analysis.

24

RB209 Risk Management

$150.00
12 Hours Post Graduate

This course covers the fundamental principles of risk and capital management: the measurement  and management of operational risk, market risk, and funding liquidity risk and concludes with the elements of risk-based pricing.

24

RB210 Financial Management

$150.00
12 Hours Post Graduate

Financial analysis around key banking metrics, including a more detailed financial statement analysis with CAMELS as a guideline.